Who never think about having fun in exotics and different parties around the world?!
This is the idea of Perrier with the “Secret Place” in a digital experience. It’s a game where the objective is to find the secret bottle of Perrier in a digital and crazy party. People have to look for five hints to achieve the goal. All the game is in Live-action, so it’s good to be paying attention all the time.
Ogilvy and Mather Paris created the hotsite Perrier Secret Place of the promotion. Only people who gets the secret bottle and the gold woman will have the opportunity to compete for 5 trips in parties around the world: 1) Carnival in Rio De Janeiro, Brazil; 2) Ibiza, Spain; 3) St. Tropez, France; 4) Art Basel in Miami, USA e 5) New Year in Sidney, Australia.
Watch the video bellow and check more on the official hotsite or Youtube.
Warn: The game is only for adults/ Brazilians can participate.